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The Not For Lazy Marketers Podcast

Sep 29, 2022

Webinars are an art. An art of selling. 

Providing value, connecting with your audience, and then pitching an offer is a proven sales strategy whether in the form of a webinar or through a conversation. 

If your sales aren’t where they need to be, improving your webinar could be one of the single most important things...


Sep 27, 2022

In today’s podcast, I’m sharing a BIG shift we’ve seen in marketing recently….and seriously, it’s a HUGE deal. 

I had a feeling that this change was occurring over the last month, but I wanted to confirm it was true before bringing it to you. I spent time talking with my team and pulling data,  and I am so...


Sep 22, 2022

As business owners, we are always looking for a new solution or chasing a shiny object, when a lot of the time there’s a ton of opportunity sitting right in front of us. 

Over the past few months, I have been on the frontlines creating strategies for our Elite clients. Working on these strategies has made me realize...


Sep 20, 2022

Today, I’m bringing back my most downloaded episode from this past year, and it’s all about LIES. 

More specifically, the lies the industry and other entrepreneurs are telling you. 

I see behind the scenes of A LOT of businesses, and I have seen A LOT of hypocrisy. Hypocrisy that sets impossible expectations for...


Sep 15, 2022

Marketing is an ever-evolving, constant practice of refinement. When things stop working, we know we need to locate the issue and refine. But (and don’t miss this), even when things ARE working, it is crucial that you still be refining. 

We call this practice optimization, and 95% of you are missing this key piece in...